Many FMCG and Pharmaceutical companies put huge efforts in the selection or re-assessing of ad agencies. Pitches are often used as the standard tool, in many cases with Briefings towards a number of competing ad agencies. As a result, the entire process is both time and cost intensive.
However, there is another way to professionally select an ad agency. Albert Klein from AKlein-Consult comes with a unique experience as an ad agency Account Executive and from selecting and efficiently leading ad agencies for blue chip FMCG and Pharmaceutical companies.
Just approach me if you’re interested in my ad agency selection know-how: firstname.lastname@example.org