Tailor-Made Seminars

  • OGSM: Objectives, Goals, Strategies, Measures
  • Management by Objectives (MBO) & people evaluation
  • What Pharmaceutical companies can reapply from the FMCG industry?
  • Communication Workshop: How to develop successful advertising?
  • Marketing for Non-Marketers: What else in addition to pics?
  • Selection, briefing and management of advertising/media/market research agencies
  • How to develop and successfully implement communication strategies
  • Market Research – From “data delivery“ towards conclusions & indicated actions